The idea behind ChuChuloves came from Açelya @jldrae, because she is an absolute fashion guru. Fashion has always been her passion and her biggest dream was to have her own fashion brand one day. Her dream became a reality with her clean and minimalist fashion brand ChuChuloves.

ChuChuLoves is the pure image of Açelya. She loves fashion and shares it with her community every day on Instagram @jldrae. Her account is also almost all about the latest trends and the most stylish outfits.

On our ChuChuLoves website, the clothes are arranged in different categories in an equally simplified way for customers. Back to Basic includes garments that can be worn with just about anything. Hot Right Now reflects the clothes that are most in demand at the moment. This provides an overview for customers and simplifies the search for specific products.

Açeyla herself does most of the marketing via her Instagram channel @jldrae. We support her with marketing, for example, through her own Instagram account @chuchuloves, which we cover with content. As well as with social ads and newsletter marketing via email. Furthermore, we fill a Pinterest account with content so that we can address yet another target group independently of Instagram. SEO texts were also placed on the landing page for better placement.